DTTD reached out to me to create a teaser for their brand and release of their new crypto app. They wanted something abstract that reflected their product, while being clear of it's intention and usability through the VO. Using their script, I crafted a video that suited their needs.
It was very clear from the getgo that the style needed to be more abstract than tactile. The visuals are filled with gradients, and 2.5D shapes. A combination of using shape layers and effects achieved a more ethereal digital space.
2D techniques weren't the only thing that was used. Using C4D in order to craft more complex shapes and environments were a lot easier than rigging the shapes in 2D. Using clever shading techniques, it still looks very 2.5D without revealing that it was a rendered object.
Hope you enjoyed this project! The software used was C4D and After Effects.
Check out some lovely styleframes below!
Check out some lovely styleframes below!
